
Emails That Sell. Texts That Convert.
Email & SMS Marketing
THE CHALLENGE:
A direct-to-consumer medical device company struggled with low email and SMS engagement. Despite an existing email list of 6K and an SMS list of 1,500, engagement rates were below industry benchmarks.
THE SOLUTION
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Segmentation & Personalization:
Sent targeted, behavior-based messages that pushed open rates to 72%.
(industry avg: ~25%)
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Automated Drip Sequences:
Built smart workflows that nurtured leads and boosted conversions by 40%.
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SMS Retargeting Campaigns:
Launched timely SMS flows, increasing direct response rates by 3x and improving customer retention.
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A/B Testing & Timing Optimization:
Tested subject lines, copy, and send times to maximize engagement and ROI.
THE RESULTS
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📈 Email list grew from 6K to 22K in just 9 months, with an average 72% open rate and 8.9% CTR.
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📊 SMS list scaled from 1,500 to 13K in 6 months, maintaining a 64% average open rate and 12.4% CTR.
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💰 28% revenue increase and 3x higher engagement from email and SMS channels in 9 months.